We shape strategy,drive the movesand create growth.
LTG is a data-based strategy firm working across Israel and Europe in business strategy and political strategy.
We turn data into strategy, into moves and a work plan embedded at every level of the organisation, to create growth and meet targets.
We have worked with leading companies
Business strategy and political strategy
Business strategy
Growth strategy for management teams and boards: markets and competitors, brands and channels, innovation, mergers, acquisitions and partnerships.
Political strategy
Strategy, messaging and audience segmentation for campaigns, candidates and public bodies, built on polling, research and field data.
Areas of expertise
FMCG, retail and the point of sale
Growth strategy, category management, channels, assortment, promotions, brands, segments and point-of-sale potential.
Strategic research and surveys
Consumer studies, brand perception, segmentation, potential audiences and models that turn research into commercial decisions.
Data, BI and decision systems
Building and upgrading data systems, dashboards, interactive models and management tools that deliver insight and recommended actions.
Geographic and segment models
Customer and sales data joined to layers of geography, socio-demographics, segments, potential areas and performance gaps.
Growth strategy and innovation
Spotting trends, audiences, channels and product solutions, and building a growth path for the brand, the category and the channel.
M&A and partnerships
Supporting strategic processes to find buyers, investors and partners, or to acquire activities and businesses.
Strategy, research and advanced systems
For leadership teams
Strategic consulting
We work with leadership teams on growth strategy: diagnosis, partner mapping, setting priorities and driving the moves, from the strategic question to execution in the field.
Strategic research
FACTO
Strategic research, surveys, consumer studies, segmentation and models that tie research to business decisions.
Strategic intelligence platform
STRATAGENT
STRATAGENT is a strategic intelligence platform that helps companies shape strategy and turn it into work plans, connecting planning and execution at every level of the organisation.
Circles of analysis
How we build a strategy
Data foundation
- AI agents collecting from hundreds of sources in Israel and worldwide
- Company data
- Registries and official sources
- Interviews, customers and field visits
Analysis
- Market model: size, growth and cyclicality
- Profit centres across the company and its units
- The competitive map
- International comparison with similar groups
- Unmet needs
Synthesis
- SWOT at company and business-unit level
- Relative advantage and gaps
- Ranking the units by potential
- New growth engines
Decision
- Choosing the areas of focus
- An agreed strategic direction
Plan
- Moves at company and unit level
- Owners and timelines
- Success measures and a control mechanism
- A 12-24 month Gantt chart
Practical, data-based strategy: from collecting and analysing data from a wide range of sources to a practical strategy, a work plan and tools for implementation and control at every level.
From data to practical strategy for growth
Where the market's opportunities and threats meet the company's capabilities, the strategic directions and growth engines take shape.
- 01
Market analysis
Needs, trends and potential audiences
- 02
Company analysis
Business units, profitability and capabilities
- 03
Competitor analysis
Including an international comparison
Strategy book
Summary for management
Setting the strategic directions and new growth engines
Healthy growth
Sales growth together with a higher profit margin, so that profit grows too.
Organic growth
Deeper penetration and a larger share of each customer's basket, better pricing and sales mix.
Broader offering
Complementary solutions and a wider product range in the existing market.
New growth engines
Entering new audiences and fields, matched to existing capabilities.
The base for every step
Making full use of existing operations
Sales
Customer relationships and sales channels
Procurement
Suppliers and buying power
Logistics
Inventory, storage and distribution
The test: added sales and profitability, with added profit after the additional costs.
The deliverable: the strategy book
The whole process comes together in one document for management: from the analysis, through the decision, to the work plan.
Strategy book
Summary for management
01
Market analysis
02
SWOT and focus
03
Strategic directions
04
Moves
04
Gantt
Senior experience, data and professional models
LTG is a data-based strategy firm working across Israel and Europe in business strategy and political strategy, with deep expertise in food, beverage and retail markets. We turn scattered data into strategy, partnerships and practical decisions that lead to growth.
The company brings more than 20 years of senior FMCG experience and a close knowledge of the Israeli market, together with advanced capabilities in data analysis, research and AI systems.
Avi Vertelsky
Founding Partner
Leads LTG's strategy and research models. More than 25 years in consulting, management and strategy: a partner at StoreNext Research and Strategy, owner of the strategy consultancy SR STRATEGY, and a range of management roles at Strauss Group.
Ido Toren
Founding Partner
Leads the development of LTG's SI systems and its research and analysis engines. More than 20 years in FMCG and retail: CEO of the advertising agency Bolton Potential, VP Information Services at StoreNext, Head of the Food Division at Danshar, and marketing and research roles at Strauss Group.
Let's look together at where the opportunity is,what is holding it back and which moves will create growth
If you have data, research, dashboards or a sense of potential not yet realised, that is a good place to start a conversation.